In this recent photoshoot, Emma Chamberlain took it to a whole new level with bold and beautiful. Having celebrity stylist Jared Ellner use her as his muse, this collaboration was supposed to showcase Ellner’s self-titled newly launched fashion line. The fabulous bags, skirts, and corsets- handwoven from the upcycled ribbon in Los Angeles- shine bright under shafts of light, oozing glamour and elegance.
Some of the standout pieces in Ellner’s collection include the bags, available in soothing pastel hues like blush pink, pale blue, and butter yellow. Chamberlain fronts the campaign with striking confidence. Her series of captivating images for Instagram spared little for the imagination. During one of the more striking shots, she modeled the Ribbon Bag in Floral Yellow, almost nude, allowing the extra-long purse to be the focal point.
“I’m such a girly girl at heart,” an excited Jared Ellner said. “I started draping and weaving, imagining what could be. The idea was to take a bag that looked as though it were completely wrapped in ribbons. From there, we started working on coordinating skirts and tops, letting the vision unfold organically,” he told Women’s Wear Daily in an interview.
With this campaign, Emma Chamberlain solidifies her status as a fashion icon because she perfectly captures the vibe of the collection and sends the message to everyone that they can own those bold designs.
