Microsoft-backed OpenAI has agreed to a multi-year content partnership with global media company Condé Nast that gives the firm access to articles from such brands as The New Yorker, Vogue, GQ, Vanity Fair, and Bon Appétit.
The deal, which was made public on Tuesday, enables OpenAI to use content from Condé Nast in its AI-based offerings – including ChatGPT and the less-known SearchGPT. However, the details of the deal have not been made public but the impacts were as follows.
Brad Lightcap, the COO of OpenAI, underlined the focus on cooperating with Condé Nast and other outlets to guarantee that the AI tool optimizes the process of news finding. These changes will respect the principles of verifying the information.
In the subsequent interview with the Condé Nast CEO, Roger Lynch, the issue of embracing new technologies and protecting the company’s IP became essential against the backdrop of tech firms’ attempts to disrupt media companies’ ad revenues. He said that this partnership with OpenAI is working to help recover some of this lost revenue so that journalism and creative works can continue.
Lynch thanked OpenAI for its openness and readiness to share data, which allowed the population to receive tailored information through new media sources.
This announcement to open its writing service to specific media outlets was preceded by similar arrangements with other media outlets through OpenAI, including The Financial Times, the Associated Press, Vox, and News Corp.
However, it remains somewhat polemic as some great and otherwise reputable media outlets like The New York Times and the Chicago Tribune have sued OpenAI for infringement of use of their materials. Also, the Authors Guild and several well-known authors, such as Jonathan Franzen and John Grisham, have registered legal cases against the usage of this AI.
